100% OF ABL PRODUCTS ARE BRAIN BASED
Action Based Learning equipment is designed based on the brain research that supports the link between movement and learning to improved academic performance, improved behavior, and the overall well being of the child. ABL has partnered with a team of brain research experts, educational consultants, and classroom teachers to develop equipment and training that provides real brain based solutions. Every product is designed and manufactured with the whole child in mind, making learning fun, and creating environments that allow children to thrive.
ABL was founded in 1996 by Jean Moize, as an educational consulting company to promote the connection between the brain and purposeful movement. As a single advocate, Jean traveled throughout the country with what was then, a radical message. Eventually, Moize became a nationally recognized expert, in high demand by principals and school systems whose audiences loved her hands on, high activity, and personalized presentations
In 2000, Moize was invited to tour a "movement lab" created by PE Educator, Cindy Hess. The lab focused on purposeful movements such as skipping, hopping, crawling, jumping stations etc and was exactly what Moize had been preaching across the country. The moment Moize calls, "The day I found the other half of my brain- Cindy!" began a partnership to develop a program which layered academics with purposeful movement. Schools throughout the country began implementing the concept. Eventually, Moize became a nationally recognized expert, in high demand by principals and school systems whose audiences loved her hands on, high activity, and personalized presentations
Transforming Youth Fitness
On the other side of the country, Kidsfit began in a warehouse in 1999 with one man on a mission to promote healthy, active children. He began by manufacturing and installing climbing walls in youth facilities and Kidsfit quickly became the leading developer and manufacturer of youth equipment in the United States and only full line manufacturer of multiple sizes of youth fitness equipment in the world. Kidsfit expanded through a worldwide network of distributors and full line catalog dealers. In 2005, custom obstacle courses and active play areas allowed Kidsfit to transform the youth market.
The Turning Point
Kidsfit continued steady growth until 2009, when the great recession devastated the business- Sales fell by 66%. In the years that followed, the company was forced to hone its product line and look for opportunities to serve children in other markets. This is when the first Kinesthetic Classroom products were prototyped and then later tested in their first school. In 2010, current ABL Master Trainer Dave Spurlock introduced Ed to Jean Moize. This immediately sparked the start of a partnership with a shared mission - the driving force. Kidsfit began the manufacturing of 2-3 of the existing ABL products (Ladder/Cards/etc). As the the partnership grew, the company expanded to include other specialized Action Based Learning pieces. Kidsfit began sponsoring Action Based Learning's National Teacher Trainings.
The Movement Begins
2012 was the first 3 day training seminar which was held in Charleston SC. More than 30 different teachers signed up for the program and what was once a 1 person consulting company became a Training Company. ABL quickly began training educators across the world and began a partnership in Australia under a separate trade name.
In 2015, Jean and Ed decided that bringing the training company and KIDSFIT under one roof would keep their shared mission growing and expanding. In 2016, ABL officially merged with Kidsfit who took over all the administrative functions for ABL trainings. National recognition of Action Based Learning expanded as did the National trainings. In 2017, it became apparent that the name Action Based Learning better described who we are and what we do and it was agreed to officially change our name. Kidsfit and Kinesthetic Classrooms remain trademarks within the ABL Brand.
Action Based Learning Action Based Learning has the unique ability to combine manufacturing w/ learning strategies to create unique high value products for educators to better impact children's health, wellness, and education.